Jay-Z, Beyoncé lose right to trademark baby name
Jay-Z and Beyoncé have lost a court battle to trademark the name of their baby daughter, Blue Ivy Carter.
The Telegraph reports the celebrity couple had filed legal papers to US Patent and Trademark Office in order to protect the name of their child, born in January, and launch a line of baby products, but they lost to a Boston-based wedding planner that had trademarked the 'Blue Ivy' name for her company in 2009.
Veronica Alexandra, 32, told the paper that she filed an application for fear of being run out of business by the couple.
"My company had been called Blue Ivy since 2009. I came up with the name, and if they had won my business could have been restricted," she explained. "We are very successful as wedding planners and wanted to stay that way. Of course Blue Ivy is a lovely name, but I had to make sure that I would be able to continue using it for my business."
She added that she has no hard feelings toward Jay-Z and Beyoncé and said they were welcome to pay her for the rights to the name.
"I was very happy with the name, and of
course business spiked after Beyoncé called her baby Blue Ivy. We do between
40 and 60 weddings a year," she said. "If Beyoncé and Jay-Z want to buy me out I'd welcome that."
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Kevin Ritchie
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